Studio
Thomas Kuhn
Creative Direction & Production


STUDIO WORK

Creative direction & concept-led projects across
fashion, music, and performance

Philipp Plein
Crystal - Capsule Campaign
Live Tour Visual Direction - WMW
Keinemusik
Kiss & Forget - Album Film
I Stand Alone – Schön! Magazine
Floathouse – Studio Platform



SELECTED COMMISSIONS

Commissioned photography, post-production, and concept contributions
for leading brands across fashion and culture

Nic Kaufman - Fucking Young
Miu Miu
Sandro Paris
Acronym x Mschf
Home Again 
Jacquemus
Le Mile  No.10
Lary – Cover & Editorial



PHOTOGRAPHY ARCHIVE

Selected portraits, editorial fragments, and personal stills

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Instagram

©2025 Thomas Kuhn

Philipp Plein – Global Campaigns & Content Direction

Lead Content Creator, Creative Producer & Post-Production Supervisor


From 2019 to 2022, I worked as lead content creator for Philipp Plein, overseeing high-pressure international productions across campaign films, event coverage, fashion week activations, and capsule collection launches.

Working with a lean team, I directed and produced visual content for major campaigns such as Spring/Summer 22, Fall/Winter 22, Plein Sport, and Plein Furniture, collaborating with global talent including Tyga, Busta Rhymes, Eva Herzigova, Maye Musk, Jada Pinkett Smith, Lorena Rae and Nadine Leopold.

I operated hands-on across concept development, directing, DoP, editing, and delivery, often under tight deadlines and shifting conditions. From fashion week activations in Milan to showroom lookbooks and large-scale video productions, I helped shape the visual identity of one of Europe’s most flamboyant luxury brands.

This section features a selection of campaign stills, production frames, and custom launch films developed during my time working across creative direction, technical production, and content strategy at Philipp Plein.


Philipp Plein for Vogue Greece (left) - Lorena Rae for Philipp Plein (right)  

     
Philipp Plein FW 2/21 Campaign & Show BTS 


Various Camapaigns directed by me - BTS




Plein Home x Eichholtz Launch w/ Nadine Leopold - Directed by Ellen v. Unwerth

PLEIN SPORT 


Plein Home x Eichholtz Launch w/ Nadine Leopold - Directed by Ellen v. Unwerth


Plein Sport Launch Film - Creative Directed by me